Social media management for healthcare providers
Social media helps your clinic build trust, grow awareness, and stay connected. As Geelong healthcare marketing experts, we specialise in social media management for the healthcare industry. Your patients are online. Therefore, they want to see explicit, kind, and helpful content that aligns with your clinic.
Our team of healthcare marketing specialists collaborate with clinics to develop strategies that are clear, consistent, and grounded in experience.
A social media plan that supports
patient connection
We’ve supported healthcare clinics with social media marketing for over 15 years, partnering with GPs, specialists, and allied health professionals across Geelong, Ballarat, Melbourne, and Sydney. We understand that no two practices are the same, which is why our approach is always tailored to your needs.
We take the time to get to know your team, your values, and your approach to patient care. From there, we develop a social media strategy that feels genuine, builds trust, and reflects the professional standard of your clinic.
Here's what you can expect:
1. Creative Content Production
Bringing your practice to life on socials. From writing engaging captions to designing branded graphics and creating short-form videos, we craft content that showcases your practice and team, explains your services clearly, and reflects the care you provide.
2. Strategic Content Planning
We map out content that aligns with your services, seasonal campaigns, and key awareness dates, ensuring consistency and relevance across every channel.
3. Performance Tracking
We monitor engagement, reach, and growth, providing simple, insightful reports that help us refine your strategy and build on what’s working.
4. AHPRA-Compliant Content
Everything we create follows the advertising requirements set out by AHPRA and the National Boards, so your content remains ethical, accurate, and within guidelines.
5. Integration with Broader Strategy
Social media can be part of a bigger picture within the digital landscape. We can align your posts with your SEO, paid ads, and email marketing for a comprehensive digital approach.
Ready to build stronger connections with your patients?
Viewpoint Healthcare Marketing specialises in creating strategic, localised marketing solutions designed to grow your clinic and earn lasting trust from your community.
Our team of healthcare marketing specialists are here to bring you closer to the people who matter most, your patients. From brand strategy and website development to SEO and advertising, we’ll help you position your clinic as a trusted provider in your region, so you can focus on delivering expert care.
Our Healthcare Partners
