Strategic Healthcare Marketing
Solutions for Medical Centres
and Practitioners
Build stronger patient connections and enhance your online presence with our healthcare
marketing services, tailored for providers across Melbourne, Geelong, Ballarat,
and surrounding regions.
Trusted Healthcare Marketing Partner
With over 15 years of experience in healthcare marketing, clients choose Viewpoint Healthcare Marketing because we understand the sensitivities, challenges, and complexities of the sector including the vital importance of compliance.
Our team is highly experienced in APHRA guidelines, ensuring every website and digital campaign we create aligns with the strict advertising standards that govern the promotion of regulated health services. We’re here to help your practice grow with confidence, knowing your marketing is both effective and responsible.
Transform Your Brand, Grow Your Practice
Every healthcare centre is unique and so is our approach. At Viewpoint Healthcare Marketing, we support medical practices and
organisations across a range of specialties and services, including:
Comprehensive Medical
Marketing Services
Our goal is to position your medical practice at the forefront of every patient journey with a complete suite of digital marketing services tailored specifically for the healthcare industry. Whether you're aiming to grow your patient base, improve your online visibility, or strengthen community trust, we’ve got you covered.
Heathcare SEO Strategies
SEO ensures patients can find your practice when they need you most. We will conduct in-depth keyword research based on the terms your audience is searching for or what you would like to rank for. Then, we will optimise your website and content to boost visibility in local and relevant search results all while remaining fully compliant with healthcare advertising guidelines.
As part of your ongoing SEO strategy, we will develop on-page content such as blogs that continues to build trust with your community whilst keeping them informed.
Social Media Management
We will manage your presence across platforms like Facebook, Instagram, and LinkedIn with a consistent, compliant, and educational approach. Our content helps humanise your clinic, share valuable health tips, and build long-term relationships with your local audience.
Web Design & Development
We will design responsive, secure, and easy-to-navigate websites tailored to healthcare. Our sites are built with your patients in mind making it easy to find information, book appointments, and feel confident in choosing your practice.
Advertising Campaigns
We create and manage targeted advertising campaigns across Google and social platforms to increase your visibility and attract new patients. Every campaign is carefully crafted to meet APHRA requirements while driving real results.
Email Marketing
Keep your patients informed and engaged with customised email campaigns. Whether it’s a seasonal update, appointment reminder, or health education newsletter, our emails help maintain relationships and encourage repeat visits.
Healthcare Marketing Reports
We believe in transparency and accountability. Our customised reports provide clear insights into your marketing performance, tracking key metrics such as website traffic, keyword rankings, lead conversions, and advertising results.
With these insights, you’ll always have a clear view of what’s working and where we’re heading next.
Why Choose Viewpoint Healthcare Marketing?
We are a local medical marketing agency committed to supporting medical centres, allied health providers, and healthcare professionals in Geelong and Ballarat. We take the time to understand your practice and tailor every strategy to reflect your values, build trust, and support long-term patient relationships. From brand positioning and website development to digital advertising and content strategy, our experienced healthcare marketing team delivers solutions that create real impact
Our Medical Brand Partners
Let's Grow, Together
At Viewpoint Healthcare Marketing, we’re here to help your practice become the first choice for patients in your community. We specialise in developing patient-focused, compliant strategies that build lasting trust and measurable results.
Let’s connect, create, and grow together.